All marketing tips and Shopify news in the blog

Welcome to the Latori Blog - your knowledge hub for Shopify, e-commerce and digital growth. Here, our experts regularly share practical insights, current trends and proven strategies from the world of online commerce. Whether you want to optimize your Shopify store, discover new marketing approaches or find out about technological developments, you'll find in-depth articles that will help you get ahead. Dive in and get inspired on how you can successfully shape your digital business.

Eine Hand, die auf eine virtuelle E-Mail klickt als Symbolbild für Klaviyo Flows

In e-commerce, well thought-out email marketing is one of the most important tools for targeting customers. Especially with tools such as Kl…

Omnichannel Shopify E-Commerce
Ein Roboter, der einen Einkaufswagen mit dem Logo „SimGym“ und einem Einkaufstüten-Symbol vor einem dunkelgrünen, wirbelnden Hintergrund schiebt.
a cell phone in one hand with the recycling sign on the screen
Agentic commerce
a hand points to the notebook lying on the table along with many other documents
Price comparison table for Shopify plans: Basic (€25/month), Grow (€66/month), Advanced (€289/month), Plus (>€2,300/month) with different features.
a laptop with the homepage of a website on the desktop as a symbol for the optimization of an online store
Text reading “The Shopify Ecosystem 2025” with logos of various companies, including Shopify and Highstreet, on a light background with green accents.
Eine Gruppe von Menschen, die an einem Tisch mit Laptops arbeiten. Der eingeblendete Text lautet „B2B-Auftragsmanagement“.
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We value all our customers, users and readers, regardless of whether they are female, male, diverse or non-binary. For the sake of readability, we refrain from using gender asterisks and continue to use the generic masculine. We expressly address everyone. Please also note that we have slightly adapted quotations for better linguistic understanding.
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