All marketing tips and Shopify news in the blog

Welcome to the Latori Blog - your knowledge hub for Shopify, e-commerce and digital growth. Here, our experts regularly share practical insights, current trends and proven strategies from the world of online commerce. Whether you want to optimize your Shopify store, discover new marketing approaches or find out about technological developments, you'll find in-depth articles that will help you get ahead. Dive in and get inspired on how you can successfully shape your digital business.

Successful email marketing with Klaviyo: How to use flows & automation for a better conversion rate

In e-commerce, well thought-out email marketing is one of the most important tools for targeting customers. Especially with tools such as Kl…

Shopify Plus Advantages: This is what merchants can expect from the enterprise platform

Using artificial intelligence to improve conversion rates: how CRO works with AI

A/B testing: tips for online retailers + example

Trusted Shops: Trust and security for your Shopify store

Shopify Plus Examples: 21 Successful Companies Using Shopify Plus

E-invoicing obligation 2025: What B2B companies need to consider from January

Customer Lifetime Value: What does the CLV say & how do you calculate it?

Headless e-commerce with Shopify: More flexibility and adaptability thanks to Hydrogen and Oxygen

smile.io: How to get your loyalty program on the road to success with the Shopify app

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