Marketing know-how for Shopify: Inspiration & knowledge for your success

Successful marketing is the key to more visibility, customer loyalty and sales - especially in e-commerce. In our Shopify Marketing Blog, you will find practical articles on performance campaigns, conversion optimization, social media, email marketing and more. Our experts will show you how to exploit the full potential of your Shopify store with targeted measures - data-based, creative and sustainable.

9 marketing tips to combat the summer slump: How to make targeted use of the quieter months

The summer slump in online marketing is a challenge for many companies: sales decline, interactions decrease and the target group's attentio…

Social media marketing guide: 6 steps to a successful social media strategy

Shopify Omnichannel: Connect your channels for higher sales with omnichannel marketing

Shopify Marketing Automation: Efficiently automate processes and target customers

Customer recovery: The Dos & Don'ts for Shopify merchants

Loyalty points in online stores: Why they could become your best marketing tool

New social media channels for your marketing strategy: How you can use Threads, Reddit and Bluesky for your business

WhatsApp Marketing: How your online store benefits from Conversational Commerce

Successful email marketing with Klaviyo: How to use flows & automation for a better conversion rate

Customer Lifetime Value: What does the CLV say & how do you calculate it?

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