Free Shopify Playbook

Everything you need to know about Shopify in 2025

Shopify is not a trend or a platform for small startups - it is the foundation for sustainable growth and your basis for a successful e-commerce tech stack. This playbook will show you what you need to know about Shopify in 2025 and how to unlock the platform's full potential.

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Get to know the experts

Here we introduce you to the people behind the Playbook, who will share their expertise and practical insights with you.

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Why you need this playbook

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Key tools and apps
that will really boost your Shopify setup
Case studies
that show you how successful brands use Shopify effectively
Simple strategies
that can be implemented immediately and accelerate your growth
Tips on how to use Shopify integrations
to optimize your workflow
Insights
that will help you fully understand and leverage the Shopify ecosystem

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Who is behind the playbook?

The Shopify Ecosystem Playbook is a joint project of Latori and Hyghstreet - the two leading Shopify Premier Agencies in the DACH region with the official support of Shopify.

With over 12 years of e-commerce experience, we support companies in using Shopify optimally for their individual requirements - whether for migration, scaling or optimization of existing stores.

Our goal: to show you the potential of the platform - and how you can exploit it for your business.

These retailers rely on Shopify

To give you as realistic a picture as possible, in this playbook we use two successful projects - HUNTER and JUNGLÜCK - to show you how versatile Shopify can be used in practice and what concrete results have been achieved with it.

HUNTER

HUNTER is one of the best-known brands in the pet sector and has successfully migrated to Shopify together with the Shopify Plus agency Latori. In the playbook, HUNTER is presented as a case study - with a focus on brand management, user experience and functional enhancements. With HUNTER and stylecats®, two independent storefronts were combined under one system - for a seamless shopping experience with a joint checkout and centralized control.

JUNGLÜCK

The sustainable cosmetics brand JUNGLÜCK is one of the fastest-growing D2C brands in German-speaking countries - managed by the Shopify agency Hyghstreet. In the playbook, we present JUNGLÜCK as a case study and show how a well thought-out Shopify tech stack and the targeted use of apps lead to a seamless, personalized customer journey. From product search to customer loyalty: JUNGLÜCK uses the possibilities of Shopify Plus to harmonize brand values and performance.