Melvin & Hamilton

Shopify Plus
Migration
Akeneo
Marketplaces
Melvin & Hamilton

Melvin & Hamilton

Melvin & Hamilton is a fashion brand established in 1988. For over 30 years, Melvin & Hamilton has been designing and producing high quality, handmade leather shoes. The special thing about Melvin & Hamilton is that they combine innovation and tradition.

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Challenge / Goal

  • Migration from Spryker to Shopify Plus

  • Extensive frontend implementation according to the customer's design

  • Interface between Akeneo and Shopify

  • Migration from Emarsys to Klaviyo

  • Marketplace connections via Lengow and Tradebyte

  • Interface between Peoplevox and Shopify

  • Extensive migration of all inventory data

  • Interface to Minubo

Implementation

Melvin & Hamilton created a modern design which was implemented by our front-end team using Shopify Plus. We migrated the extensive data from the existing stores, including customers, orders, discount codes, gift vouchers and much more, to the new Shopify Plus stores.

Our backend team has connected external marketplaces via Lengow and Tradebyte. Product data is regularly transferred in multiple languages from Akeneo to Shopify via the implemented custom Shopify app. All orders are also transferred to Peoplevox via a private Shopify app. As a business intelligence platform, Minubo supports Melvin & Hamilton in evaluating and analysing sales.

Further examples

Newsletter
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We value all our customers, users and readers, regardless of whether they are female, male, diverse or non-binary. For the sake of readability, we refrain from using gender asterisks and continue to use the generic masculine. We expressly address everyone. Please also note that we have slightly adapted quotations for better linguistic understanding.
Shop Usability Award Winner 2023