Asphaltgold

Shopify Plus
Design
Product filter
Migration
Asphaltgold

Asphaltgold

The sneaker store from Darmstadt is now selling with Shopify Plus - very successfully, thanks to the strong community. Asphaltgold is a great combination of service, quality and an energetic team. They relied on Shopify Plus and the support of the Latori team for their sneaker store. To learn more about the migration, read here: How Asphaltgold sprints to new finish lines with new Shopify Plus store and raffle app.

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Challenge / Goal

  • Migration from Magento 2

  • Design

  • Frontend

  • Interface Akeneo <> Shopify

  • Complex size filter

  • Backend for raffle mobile app

  • Klaviyo introduction

Implementation

From Magento 2 to Shopify Plus: A big step that we were happy to guide Asphaltgold through (and will continue to do so after the move). Apart from migrating all the data, which had to be done very carefully, we connected systems such as Akeneo.

The Mobile Raffle app also needed to be supplied with data and connected to the store. We developed a Ruby on Rails app to handle the connection and data handling.

Our design team did a great job in preparing the front-end development. This meant that the frontend could be quickly and accurately adapted to the CI and customer requirements. The complex size filter for different shoe sizes was also developed in advance with our designers and implemented in the frontend. The new newsletter tool Klaviyo rounded off the complete migration.

Further examples

Newsletter
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We value all our customers, users and readers, regardless of whether they are female, male, diverse or non-binary. For the sake of readability, we refrain from using gender asterisks and continue to use the generic masculine. We expressly address everyone. Please also note that we have slightly adapted quotations for better linguistic understanding.
Shop Usability Award Winner 2023