Stylecats®

Shopify Plus
Headless Commerce
Shopify Hydrogen
Multilingualism
Stylecats®

stylecats®

stylecats® is a manufacturer and online retailer of designer cat accessories, cat toys and cat trees. Customers can choose from more than 400 items. stylecats® is part of the Hunter family.

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Challenge / Goal

  • Shopify Hydrogen

  • 2 storefronts - one unified backend with Hunter

  • Same login in both stores

  • Shared shopping cart for stylecats® and Hunter

  • Storyblok integration and customizatio

  • CookieBot integration with cross-domain cookie consent sharing

  • Customizations for SEO

  • Connection of the newsletter tool Brevo

  • Facebook/Pinterest CAPI setup in collaboration with Squadt and customization of current Hunter pixel

  • Customization of the search logic for Doofinder to find products by brand name

  • Customization of the transactional mails in Shopify

Implementation

Following the successful migration of Hunter, we also migrated the stylecats® store from Shopware to Shopify Plus. A second storefront was created using Shopify Hydrogen and seamlessly linked to Hunter.

Thanks to a shared login, users can easily navigate between both stores and use a shared shopping cart. The implementation of Storyblok enables optimal content management, while CookieBot ensures efficient cross-domain cookie content sharing. Extensive SEO adjustments were made to improve search engine visibility.

We also integrated the Brevo newsletter tool, set up the Facebook/Pinterest CAPI in collaboration with Squadt and customised the Hunter pixel for seamless integration. The customisation of the search logic for Doorfinder improves the user experience, especially when searching for products by brand. In addition, the transactional emails in Shopify were customised according to the client's requirements.

Further examples

HUNTER
Newsletter
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We value all our customers, users and readers, regardless of whether they are female, male, diverse or non-binary. For the sake of readability, we refrain from using gender asterisks and continue to use the generic masculine. We expressly address everyone. Please also note that we have slightly adapted quotations for better linguistic understanding.
Shop Usability Award Winner 2023