Stikky Joins Latori: How We're Redefining Customer Loyalty in E-Commerce with Mobile Apps

In the fast-paced world of e-commerce, one thing is becoming increasingly clear: Acquiring new customers through traditional performance marketing is becoming more expensive and complex. Today, the real opportunities for growth lie in long-term customer retention, building a loyal community, and delivering first-class mobile experiences. Since over 80% of e-commerce traffic now comes from mobile devices, the user experience on smartphones plays a decisive role in a brand’s success.

At Latori GmbH, we have always pursued the goal of offering our customers holistic and technologically forward-looking Shopify solutions as a strategic full-service provider. To continue optimizing this very customer experience, we are pleased to announce an important milestone: the strategic acquisition of Stikky.

But what does this mean for you as a retailer? In this article, we’ll show you why this expansion of our portfolio is much more than just an investment—and how you can directly benefit from native mobile apps and modern loyalty programs.

Why We’re Acquiring Stikky: From Performance to a True Community

Our mission has always been not only to empower brands technologically, but also to ensure their long-term success. While online stores perfect the initial transaction process, they often lack the key element needed to turn one-time buyers into loyal repeat customers.

Given the massive growth potential in the loyalty and retail tech market, it was clear to us: We need to integrate technology, community, and commerce even more closely. The integration of Stikky into the Latori ecosystem closes exactly this gap. For us, this isn’t just about acquiring a company; it’s about providing you, as a full-service partner, with the tools to become independent of expensive and volatile ad costs through your own mobile app.

What is the Stikky app?

Stikky is a premium solution (“Mobile App as a Service”) that seamlessly transforms your Shopify store into a native mobile app for iOS and Android. The best part: customers have your store right in their pockets—as an app. 100% your brand, 100% your data, and virtually no technical effort required on your part.

The Stikky app isn't just a web wrapper—it offers a full-featured, native app experience. It syncs with your Shopify backend in real time. All products, prices, inventory, and customer accounts are always up to date, without you having to maintain a separate system. This allows you to bundle smart push automations, app-exclusive promotions, and tailored content in one place: right on your customers’ home screens.

Loyalty, Community & Customer Engagement Reimagined

Today, customer engagement is mobile-first. Anyone looking to create a Shopify mobile app today wants more than just a responsive copy of their web store. What’s in demand are personalized user experiences that offer a real incentive to open the app regularly.

Stikky makes this possible with advanced features:

• App Specials & Early Access: Reward your community with early access to limited drops or exclusive app discounts. You don’t need to create duplicate inventory in Shopify for these in-app pricing options.

• Push Automation & Klaviyo Integration: Reach your users at the perfect moment. Whether it’s “Back in Stock” notifications or “Abandoned Cart” reminders—native push notifications convert significantly better than traditional emails.

• Stikky Customer Accounts: With native logins (such as Apple or Google) or Shopify Login, along with localized currencies and languages, you can create a seamless, personalized shopping experience that builds trust.

The Benefits for Brands, Retailers, and E-Commerce Companies

By combining Latori’s Shopify expertise with Stikky’s technology, you gain measurable added value:

1. Higher conversion rates & repeat purchase rates: Native apps enable a 2- to 4-fold increase in conversion rates compared to mobile browsers, driven by features such as “Quick Buy” (including Apple Pay and PayPal).

2. Direct communication: With push notifications, you can reach your community directly—completely independent of social media algorithms or spam filters.

3. Data-driven insights: In an era of restrictive cookie policies, first-party data is becoming increasingly valuable. Stikky provides you with precise data on downloads and engagement to help you manage your marketing more efficiently.

Mobile apps in the Shopify ecosystem have been proven to improve key e-commerce KPIs throughout the entire customer journey.

Brands specifically benefit from:

• higher mobile conversion rates through native checkout experiences

• increased repeat purchase rates through push notifications and loyalty features

• lower customer acquisition costs (CAC) through direct customer channels

• higher Customer Lifetime Value (CLV) through long-term customer retention

• better engagement rates through app-native interactions

• direct customer communication via push notifications without platform dependency

• stronger community engagement through exclusive app experiences

• valuable first-party data for data-driven marketing

Our technological vision: The best mobile app development for Shopify

We aren’t content to rest on our laurels. Under the umbrella of Latori GmbH, we will continue to develop Stikky. Our clear goal is to offer the best mobile app development for Shopify merchants.

Top performance, a first-class user experience (UX), and truly frictionless shopping are at the heart of our shared roadmap.

The Future of Loyalty & Community Commerce

The trend is clear: membership models, community, gamification, and seamless mobile experiences will dominate the retail landscape. Those who make smart use of first-party data and actively promote customer engagement through their own app can drastically reduce their customer acquisition costs (CAC) and maximize customer lifetime value (CLV). With Latori and Stikky by your side, you’ll be optimally equipped for this trend—both technologically and strategically.