Vitafy
Vitafy
Vitafy, a leading provider of fitness and nutritional supplements, has successfully launched its first brand store, Bodylab24.ch, on Shopify Plus. The aim of the project was to replace the previous Magento infrastructure, implement a customized design and optimally map central business processes such as pricing logic, product maintenance and order management in Shopify.
Challenge / Goal
Migration from Magento to Shopify Plus
Implementation of an individual design based on the Impact theme
Development of a custom pricing logic according to Vitafy's requirements
Optimization of user guidance and general UI/UX
Development of an interface between the PIM system and Shopify
Creation of individual logics for order management and backordering
Implementation
As part of the project, the previous Magento store was successfully migrated to Shopify Plus. The customized design (developed by another agency) was implemented on the Impact theme and technically fully integrated into Shopify.
A key technical challenge was the development of a customized pricing logic that is tailored to Vitafy's internal processes and requirements. In addition, various front-end adjustments were made to strengthen user-friendliness and brand impact.
An interface to the PIM system was implemented for efficient product data management. In addition, an individual solution for order management and backordering was developed to map even complex order processes reliably and scalably.
