The Female Company

The Female Company
The Female Company offers organic menstrual products made from toxin-free cotton, developed in collaboration with gynaecologists and midwives. The vision: to break taboos about women's bodies and make period products safe.

Challenge / Goal
Predefined bundles
Mix & match bundle function
Google Analytics integration
Facebook Pixel integration
Burda Media Pixel integration
Integration HotJar
Integration Zendesk Chat Widget

Implementation
For The Female Company, one of the things we implemented was a mix and match bundle function, which also allows for pre-defined bundles. Tracking was also an important issue for this store. We used our experience to integrate various tracking tools such as Google Analytics, Facebook Pixel, Burda Media Pixel and HotJar. We also integrated the Zendesk chat widget for user support.