Ooia

Shopify Plus
Redesign
Gift function
Quantity discount
Zwei Frauen lächeln in einem hell erleuchteten Raum und tragen schwarze und beige Unterwäsche. Sonnenlicht wirft Schatten auf die Wand hinter ihnen.

Ooia

Ooia, formerly ooshi, is one of the market leaders in period underwear. Nursing bras, accessories and everyday underwear can also be found at ooia. As a D2C retailer, ooia sells its products to its large customer base via a Shopify Plus shop. Together with Latori, the online store is constantly being developed.

To the website
Fünf Paar farbenfrohe Damenunterwäsche, angeordnet innerhalb sich überlappender weißer Kreise auf einer beigen Fläche, neben einer Vase mit Trockenblumen.

Challenge / Goal

  • Theme Update

  • PDP Redesign

  • Quantity discount

  • Upsell function in the shopping cart

  • Pagespeed optimization

  • Gift function in the shopping cart

Description of Company Image

Implementation

We took over ooia as an existing store and have since worked with the ooia team to optimise many aspects of the front end. We are constantly working on new features and solutions to professionalise the store and adapt it to the needs of our customers. Implementations in the ooia store include a gifting feature and a feature that allows for quantity discounts in the shopping cart. The theme has also been completely renewed, optimising the speed of the site.

Further examples

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