Neuland

Shopify Plus
B2B
Migration
Neuland

Neuland

Neuland is an innovative e-commerce company specialising in high quality products for the education and seminar sector. The Neuland range includes a wide variety of products including flipcharts, pens and markers.

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Challenge / Goal

  • Migration from Shopware 5 to Shopify Plus

  • Shop design

  • B2B extension

  • Sendinblue integration

  • Loyalty program/wave integration

  • Nosto integration

  • GA4 integration

Implementation

Neuland decided to move from Shopware 5 to Shopify Plus. As part of the migration, we transferred all data to the new system. Our designers and front-end experts implemented the design. Another request from Neuland that we realised was the extension of the B2C shop to B2B.

After logging in, customers will see either the B2C or B2B store. Here, Neuland's business customers can now order markers, flipcharts and other accessories for their company at special prices.

We also integrated and configured various applications and systems, including Sendinblue for email marketing, Growave for loyalty programmes and Nosto for recommendations. We also successfully connected GA4 for analytics. We will continue to support Neuland with online store implementations in the future.

Further examples

Harper Collins
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Shop Usability Award Winner 2023